Brennan Johnson

25 yrs · Right winger (also ST) · Wales
Tottenham Hotspur · Premier League · Foot: right · Height: 186 cm
Risk: ModerateConfidence: MediumSample: MediumDevelopment: ModerateContract: until 30 Jun 2030
Market value
€30.0M
Updated 7 days ago
Estimated acquisition
€19.4M – €37.1M
Estimated · 20–80% range
Model value
€24.6M – €43.0M
Performance-implied · estimated
Projected (24m)
€15.9M – €40.7M
Resale range · estimated
Potential value gap
-€12.5M – €23.6M
Model value − acquisition

Value picture

Where the market, the likely price and the model estimates sit.

Estimated acquisition€19.4M – €37.1M
Model value (performance-implied)€24.6M – €43.0M
Projected value (24 months)€15.9M – €40.7M
Dashed line: current market value (€30.0M). Bars are 20–80% model ranges; tick = median.

The model rates Brennan Johnson's performance-implied value at EUR 24.6M-43.0M, above the estimated acquisition range of EUR 19.4M-37.1M. Its 24-month market value projection is EUR 15.9M-40.7M. Context-adjusted goal contributions are 0.72x the positional average in the league (1723 minutes, league coefficient 1.30). Confidence is medium: no event-level data (xG, progressive actions) is available from the current free source, and injury history is unavailable.

Bargain Index: 45

What drives the score. Not a black box: each component and its level.

PerformanceElite91.2th pct among ATT peers (age-neutral)
AgeNeutral25.1 years
Acquisition costNeutralest. €25.9M vs market €30.0M
Expected appreciationLow-17% over ~2 years (model)
Value gapSmallweak predictor on its own
DevelopmentModerate
League translationBig-five leagueleague coefficient 1.3
Tactical fitNot evaluatedRequires event/role data not available from the current free source.
RiskModerate
Data confidenceMedium

Bargain Index = percentile (among all evaluated players) of expected 2-year value relative to estimated cost. See methodology and backtests.

Market value history

Market value ≠ transfer fee ≠ acquisition cost.

Highest recorded: €50.0M

Profile vs positional peers

Percentiles among 900 evaluated ATT players with 900+ minutes.

Performance (last season, league)

Minutes
1723 (50% of available)
Goals + assists / 90
0.16
Context-adjusted G+A / 90
0.23
xG, xA, progression
Data unavailable
Defensive actions
Data unavailable
Performance percentile
91 (Elite)

Adjusted = shrunk toward positional baseline for small samples, corrected for team dominance over opponents, expressed relative to positional peers in the same league.

Context

League strength
1.30 (rank 1)
Team strength (Elo)
1580
Opponent strength
1611
Possession, role
Data unavailable

League strength 1.00 = average club of the big-five leagues. Elo includes continental matches.

Potential

Development
Moderate
Trajectory
declining
Breakout probability
Age > 23
Resale range (24m)
€15.9M – €40.7M

Trajectory drivers: changed club; relative output down 38% vs positional peers.

Historical comparables (8): median 2-year value change -43% (IQR -56% to +0%).

Risk profile

Overall: Moderate

  • ⚠Limited sample: 1723 league minutes last season.
  • ⚠Declining trajectory versus previous season.
  • ⓘInjury history unavailable from current data source.

League translation

What happened to players who moved from this league to the big-five leagues (observed, not a forecast).

Already playing in a big-five league.

Output is relative to positional peers in each league. Movers are a selected group (clubs buy players who fit), so treat this as context, not a guarantee.

Season-by-season (domestic league)

Context-adjusted values are model outputs.

SeasonClubLeaguePosAppsMinMin shareGAG+A/90Adj. G+A/90Opp. EloTeam EloLeague str.
2025/26Crystal PalacePremier LeagueRW18111733%010.080.23161115891.30
2025/26Tottenham HotspurPremier LeagueRW1660618%200.300.37159915641.30
2024/25Tottenham HotspurPremier LeagueRW33217964%1150.660.50156315641.23
2023/24Tottenham HotspurPremier LeagueRW32209361%5100.650.49160615881.14
2023/24Nottingham ForestPremier LeagueST32407%000.000.56159514281.14
2022/23Nottingham ForestPremier LeagueST38294186%830.340.53154714331.23

Cups & continental competitions

SeasonCompetitionClubAppsMinGAAvg opp. Elo
2025/26Uefa Champions LeagueTottenham Hotspur4151101470
2025/26Fa CupCrystal Palace14500—
2024/25Uefa Europa LeagueTottenham Hotspur13802511553
2024/25Fa CupTottenham Hotspur112011—
2023/24Fa CupTottenham Hotspur215500—
2022/23Fa CupNottingham Forest12200—

Small continental samples are shown for context only and are not over-weighted.

Historical comparables

Most similar profiles 2+ years ago (same position group) and what happened next. Chosen by similarity only — failures included.

Player (then)AgeValue then~2y laterOutcome
Bernard
Premier League · 2019
27€20.0M€12.0Mfell
Odsonne Édouard
Premier League · 2023
25€15.0M€8.0Mfell
Yevgen Konoplyanka
Laliga · 2016
27€25.0M€10.0Mfell
Demarai Gray
Premier League · 2019
23€20.0M€8.0Mfell
Adama Traoré
Premier League · 2022
26€20.0M€9.0Mfell
Steven Bergwijn
Premier League · 2021
24€22.0M€22.0Mflat
Dejan Kulusevski
Premier League · 2023
23€50.0M€50.0Mflat
Vitolo
Laliga · 2016
27€12.0M€25.0Mrose

Transfer history

Fees as reported by the source; undisclosed fees shown as unknown, never estimated.

DateFromToFeeMV at time
2 Jan 2026TottenhamCrystal Palace€40.0M€35.0M
1 Sept 2023Nott'm ForestTottenham€55.0M€38.0M
31 May 2021Lincoln CityNott'm ForestFree / loanData unavailable
25 Sept 2020Nott'm ForestLincoln CityFree / loanData unavailable
1 Jul 2019Nottingham U18Nott'm ForestUnknownData unavailable

MoneyballAI identifies statistical opportunities from available data. A player flagged as a potential bargain is not guaranteed to succeed, to transfer, to rise in value, or to generate resale profit. Market values, fees and contracts come from third-party sources; ranges are model estimates with stated confidence.